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Interpreting Wine Podcast

Mar 16, 2022

I’m Lawrence Francis, Host of Interpreting Wine the place to learn from thought leaders in the world of wine and marketing, welcoming you to the Wine Communication Series series.

Across these 6 episodes I’ll be exploring Wine Communication Series in the company some of my favourite wine podcasters, traveling virtually from Australia and New Zealand to North America. If you’ve ever wanted to understand the opportunity that podcasting offers this is the series for you.

We close out the series in the company of Jermaine Stone of Wine and Hip-Hop. Bronx native, Jermaine, spent his life entrenched in Hip Hop but found an interest in fine wine while packing boxes in the shipping department for Zachys WineAuction. He later grew to create their global logistics presence while honing his skills as an auctioneer. In 2013 he became one of the founding Directors and Auctioneers for the auction department of LA retail giant Wally’s. Throughout his 17-year career,Jermaine has worked with various clients across all facets of the wine industry,developing his skills in business operations, marketing, brand partnerships, and content creation. Today Jermaine is head of Cru Luv Selections; A New York based creative agency dedicated to blending his knowledge of wine and hip hop culture.


Origin Story


Wine learning and development

Wine and Hip Hop culture

Changes in Jermaine’s wine influences over time

Jermaine’s current schedule- a day in the life

Wine and hip-hop collaborations- Snoop Dogg, Raekwon the chef, Action Bronson

Community building

The Wolf of Wine revealed!

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Intro and outro music
The New Investors

Guest: Jermaine Stone, Wine and Hip-Hop

GUEST CONTACT: Jermaine Stone

Date recorded: 22 Dec 2021

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Wine Communication Series SERIES DIRECT LINK