Aug 16, 2021
I鈥檓 Lawrence Francis, Host of Interpreting Wine the place to learn from thought leaders in the world of wine and marketing. Today we continue the exploration of the impacts of the pandemic on the Spanish enotourism sector. Maria de Sim贸n Baranda is uniquely placed to speak on the topic holding the dual roles of President of Ruta del Vino de Rioja Alavesa and Head of Administration for a boutique regional winery Vi帽edos y Bodegas de la Marquesa Valserrano.
00:00:00 Intro
00:02:17 Transition into working for the family winery
00:08:43 Rioja Alavesa enotourism overview
00:11:28 Enotourism deep dive at Vi帽edos y Bodegas de la Marquesa
00:22:32 Valserrano enotourism adaptations in 2020
00:29:54 Rioja Alavesa member adaptations
00:36:36 Wider Rioja enotourism context
If you know someone who would find this episode useful please share the direct link: www.interpretingwine.com/447
If you really found it useful please leave the episode an iTunes review on the same link. Thanks! 馃憣馃憣
Intro and outro
music
The New Investors
http://newinvestors.dk/
Contact: glenn@velournet.dk
Guest: Maria de Sim贸n Baranda, President of Ruta del Vino de Rioja Alavesa
GUEST CONTACT:
https://rutadelvinoderiojaalavesa.com/en/
https://visitriojaalavesa.com/
https://www.instagram.com/rioja_alavesa/
https://twitter.com/RiojaAlavesa
Date recorded: 15 January 2021
Listen and subscribe: www.interpretingwine.com
CONTACT ME:
Wine Export Scorecard: https://www.interpretingwine.com/exportready
Instagram: https://www.interpretingwine.com/instagram
Facebook: https://www.interpretingwine.com/facebook
Twitter: https://www.interpretingwine.com/twitter
Linkedin: https://www.interpretingwine.com/linkedin
Clubhouse: https://www.interpretingwine.com/clubhouse
Email: hello@interpretingwine.com